TOOLBOX

Instagram Caption Builder

Instagram caption builder

A strong caption opens with a hook (the first ~125 characters before "more"), delivers value in the body, and ends with a call to action — then relevant hashtags. Fill these in for a clean, copy-ready caption with matching hashtags and a live count against the 2,200 limit.

Caption

 

Frequently asked questions

How do you write a good Instagram caption?
Hook (earns the "more" tap), value/story in the body, a clear CTA, then relevant hashtags. This tool assembles those with a live count.
What's the character limit?
2,200, but only ~125 show before "more". Front-load your hook.
Where do hashtags go?
End of the caption or the first comment — both work. This builder puts them at the end; move to a comment if you prefer.

Not affiliated with Instagram. A free writing helper — you supply the words.